We were a newish company offering an innovative, high-tech fuel polishing technology to an uneducated NZ market; and, to be honest, we didn’t really know how to go about getting our name out there. Enter the team at Business Support Studio who put what we are and what we do into images and words that fit our business ethos, eco-awareness, and unique offering to a ‘T’. They listened to us, consulted with us, and guided us every step of the way, even to the extent of ‘Kiwi-ising’ our international umbrella brand, IPU Group, and making it immediately relevant to a New Zealand audience. What we ended up with were two two top-class, totally fit-for-purpose websites that are as attractive as they are effective.